HARA DESIGN INSTITUTE

The "re-design" project focuses on re-designing the familiar forms of everyday products. In 2000 we held the RE-DESIGN Exhibition, asking creators from a variety of fields to design some very ordinary commodities, including toilet paper and matches. This project is neither a re-proposal of everyday objects nor a sort of gag. It was an attempt to present--in the differences between the conventional products and these designers' proposals--the compelling essence of design. Although each participant was given a different design theme, they all came up with creative responses that brought up one question after another, somewhat compensating for the nascent nature of our original question. Each of these everyday products has its own unique mode of production and history, while the creators have their distinct ideas about making things. Please enjoy the combination of these thoughts and stories, along with the actual objects.

RE DESIGNーThe Daily Products of the 21st Century